Emails sent between 8pm and midnight get best results

In everyday life, most people don’t want to be bothered late at night. But the opposite seems to be true when it comes to email.

Experian found that emails sent between 8pm and 12am generated higher open and clickthrough rates, more transactions, larger orders, and greater revenue per email than emails sent during any other time of day—and by a significant margin.

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Read more at http://www.emarketer.com/Article/Want-Better-Email-Revenue-Send-Late-Night/1009771#I02vYI0qjzmkpQUt.99

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